Enduro Denim Jeans

Description

Our Enduro Denim Jeans are a classic, timeless cut that recalls an era when jeans were made to take a beating. To be honest, this may just be the last pair of jeans you ever need to buy - and now they’re better than ever. Around here, we live in denim. And despite seeking the highest quality denim we could find, we would find ourselves with blown out crotches, worn through knees, and pockets with holes in them after only a few seasons of hard wearing use. So, we set out to create the most durable pair of jeans ever made. Then we set out to make them even tougher. With years in the making and every possible detail thought through and through, we’ve rebuilt the Enduro Denim Jeans from the ground up. Since August 2017 (to be exact), we’ve worked tirelessly to develop a denim jean that will hold up to our abusive lifestyles and won’t fail us when the going gets tough. American made and reinforced with Dyneema® in the actual yarn for increased abrasion and tear resistance, our updated 14.5oz denim pushes that formula further - now with more Dyneema, more nylon, and a touch of stretch for good measure. We won’t bore you with a bunch of technical data, but here’s the short version: Dyneema® is the world’s strongest fiber, pound for pound stronger than steel, and it’s woven directly into the yarn — not just added as a patch or coating. That means the abrasion and tear resistance lives in the fabric itself, at every point of wear, not just the spots we reinforced by hand. Blended with cotton for that broken-in, true-denim hand feel and nylon for added toughness and resilience against the elements, this is denim built to survive falls, scrapes, and everyday abuse without giving up the look and feel of a real pair of jeans. A small percentage of elastane rounds out the blend, giving the denim flex right out of the box. No long break-in period standing between you and a comfortable pair of jeans. We also rebuilt the front pockets from the ground up. We call them our “Wester